I.A. Årsredovisning 2020 ENG 1
INTRODUCTION HEDIN BIL GROUP ” Over the years, we
have had very good growth, both organically and through acquisitions, which we also experienced in 2020. During the year, we welcomed into the operations, among other things, 5 new dealerships in Sweden and Norway to the Hedin Bil Group. Hampus Hedin, Vice President Hedin Group 2020 marked the milestone for 35 years in the industry and we have made a fantastic, albeit different, journey together with our employees this year as well. The Hedin Bil Group conducts trade and engineering operations in the motor industry in Sweden, Norway and Belgium. The Group sells 30 car brands and is currently represented in over 100 locations. We provide both new and used passenger and transport cars as well as trucks, and the ambition is to be a full-service company with a comprehensive offer for both private and professional customers. The overall concept offers financing, service agreements and insurance, among other things. Marketed brands under Bavaria are BMW and MINI. Porsche is sold in dedicated Porsche Center’s through Hedin Performance Cars. In Belgium, Mercedes-Benz and Smart are marketed under the Hedin Automotive brand. Other car brands are sold under the brand name Hedin Bil. Distribution and sale of BMW spare parts for the Norwegian market takes place under Gule og Skrivarhaug Bildeler (GS Bildeler). In order to get an overview of our brands within the Hedin Bil Group, more detailed information about the past year will be given on upcoming spreads. 14 I.A. HEDIN BIL AB / ANNUAL REPORT / 2020 01. YEAR IN BREIF