I.A. Årsredovisning 2020 ENG 1
HEDIN MÖLNDAL BIL AB During the year, a full-serv
ice facility in Västerås was added. The company acquired Hermis bankruptcy and took over existing premises. After minor renovations, Ford Hedin Bil Västerås is now located in an excellent facility in a traditionally strong Ford district. 2020 was the year when Ford launched several electrified models, where the new Ford Kuga quickly became a favorite in both media and among customers. Considering the circumstances of the pandemic, the business has done well. Early-stage measures to maintain sales and balance organization has been positive. Sales decreased by 3% and the number of cars sold was 4% fewer. The service market remains strong and shows growth of 10%. The company remains under strong expansion, which affects earnings in the form of costs in facilities and personnel. At the end of 2020, the company was given the opportunity to take over the sale in Northern Stockholm including Uppsala. This will have a significant positive impact on 2021 in terms of volumes and results. The move into the existing Hedin Bil dealership in Stockholm/Akalla started, where there will be a full-service facility for Ford. The business will be operated as "Single Brand" and covers approximately 6,500 square meters. In line with the significant expansion within the company, the business has been divided into three regions. Region Gothenburg, Stockholm and Mälardalen. This is to keep decisions and activities as close to the local market as possible. HEDIN ÖREBRO BIL AB The year is summed up as a year of clear improvements in results, but the goals were not fully achieved. The pandemic has negatively affected the company, but at the same time it has strengthened and streamlined the business and its organization. Volume development was affected by the closure of plants in Norrköping and Uppsala at the end of 2019. The facility in Örebro was completed, a modern building with the right conditions for continued development and expansion. Jaguar and Land Rover now have a state-of-the-art "Arch" that meets the requirements, creating opportunities. FCA, Opel and Dodge RAM now have a contemporary base that follows all guidelines. During the year, a focus has been to offer a better business quality in everything that is done in both car sales and on the aftermarket. We are standing strong as of 2021 and we see a positive development in our brands that gives us confidence in the future. I.A. HEDIN BIL AB / ANNUAL REPORT / 2020 23 02. HEDIN BIL