Nordic Life Science 1
YSDS – UNIQUE LOGISTICS SOLUTIONS ADVERTORIAL Ali
gning People, Process and Technology: The Key to Minimizing Cold Chain Logistics Deviations IN THE PRECISION-DRIVEN WORLD of cold chain logistics, even a fraction of a degree can separate a life-saving product from total loss. I N T E R V I E W W I T H JOHN COL EMAN, BUS I NESS UN IT DI R ECTOR LI FE SC I ENCE, YSDS D ESPITE SIGNIFICANT advances in Temperature Controlled Systems (TCS), including active and passive containers, live tracking devices, and digital monitoring platforms, temperature deviations remain among the most frequent and costly failures in global logistics. The root cause, however, is rarely the technology itself. It lies in the discipline, preparation, and coordination that support it. Technology Isn’t the Problem, Process Discipline Is Modern cold chain technology is highly advanced. Active containers automatically regulate temperature, while passive solutions with improved insulation and dry ice can maintain stability for extended periods. Live tracking provides real-time visibility into conditions, allowing teams to act immediately when issues arise. Yet, even the best systems fail without proper process execution. Most deviations result not from faulty equipment, but from unclear procedures, missing validation, or poor coordination. A container performs as intended only when it’s handled, loaded, and maintained according to plan. The real solution lies in thorough preparation, accurate documentation, and strong alignment between stakeholders before a shipment even begins. The Human Variable: Training, Awareness and Consistency Every link in the cold chain depends on people, from warehouse staff packing shipments to couriers loading containers, customer service teams coordinating movements, airline terminal staff handling transfers and customs officers verifying documents. Inconsistent training or unclear ownership often leads to preventable errors. For example, if dry ice replenishment responsibilities aren’t clearly assigned or monitored, even a high-performing container can fail. Similarly, if containers are stored in uncontrolled areas instead of dedicated cold rooms, temperature excursions can occur within hours. These are not technology failures, but process and awareness gaps. Regular training, clear communication, and standardized procedures across all partners are essential to ensure consistency and prevent human error. When Communication Breaks, the Chain Breaks Real-time communication is just as vital as real-time tracking. Alerts are only effective when the right people respond quickly and know how to act. A common