Anders Hedin Invest årsredovisning ENG 1
“No down payments, set-up fees or deposits. Insur
ance, maintenance service and roadside assistance included for 3 years. www.carplus.se - the easy way.” CAR TO GO SWEDEN AB CEO: Anders Hedin | www.carplus.se Car To Go Sweden AB, including the private leasing service Carplus.se, was acquired during 2014 and is a wholly owned subsidiary of Anders Hedin Invest AB. CarPlus provides flexible and affordable private leasing options. No down payment, setup fee or deposit. Insurance, service and three years' free roadside assistance are included. We currently offer CarPlus for Mercedes-Benz, Nissan, Kia, Fiat, Honda, Opel, Renault, Dacia, Mitsubishi, Citroën, DS and Subaru. TOTAL MARKET The private market in Sweden has developed well and private leasing continues to be an increasingly popular alternative to conventional car ownership. This is clearly reflected in the number of new contracts for the year. In 2015, there were 27,213 private leasing contracts, representing 17.8% of all newly registered cars acquired by private customers. The general focus for the year was on increasing sales and offering a wider selection of car brands, including several attractively packaged car models at CarPlus.se. Efforts have been made to improve and rationalise processes in collaboration with suppliers. New cooperation agreements have been signed and the company is now better positioned to face future challenges. A new website has been launched at Carplus.se to enhance the customer's experience of reliability and safety. The website now contains several offers, and a better filter function makes for a smoother, easier and faster consumer experience. MARKETING A total of 1,572 cars were delivered during 2015, which means that deliveries improved by 164% compared to 2014. CarPlus has also increased its market share from 3.3% to 5.8% for 2015. The most popular brand at CarPlus is Kia, while the most popular model is the Fiat 500. Deliveries and new orders continue to increase, which bodes well for 2016 as a whole. Multi-year comparison Net turnover (TSEK) Profit after financial items Average number of employees 2015 2,057 961 1 2014 1,597 400 1 5.8% 12 MARKET SHARE CAR BRANDS ANDERS HEDIN INVEST AB ANNUAL REPORT / 2015 27