Data Protection Information_HUSM 1
Purpose of use and content: Used by Google Double
Click to record and report the website visitor's actions after viewing or clicking on an advertiser's ad, in order to measure the effectiveness of an ad and present targeted ads to the user. Effective term: Persistent: 1 year Consent necessary: Yes Name: pagead/landing [x2] First-party / third-party: Third Party (Google Ireland Limited ) Purpose of use and content: The cookie collects data about visitor behavior from multiple websites to present more relevant advertisements. In this way, the website can also limit the number of ads it serves for the same advertisement. Effective term: Transient Consent necessary: Yes Name: Ads/ga-audiences First-party / third-party: Third Party (Google Ireland Limited ) Purpose of use and content: Used by Google AdWords to re-engage visitors that are likely to convert to customers based on the visitor's online behavior across websites. Effective term: Transient Consent necessary: Yes Remarketing cookies (for the remarketing tool Facebook Ads) These cookies are used by the retargeting tool Facebook Ads for retargeting (→Section B.IV). Name: _fbp 26.05.2023 / page 52/60